Looking for a fun, meaningful project with a great team?

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Work from home! Choose your hours! Gain in-field experience! Engage in exciting & meaningful work. Seven Sisters Festival is looking for a Performance Marketing Manager to transform our social media pages into beautiful thriving communities with striking high-quality content and to sell out our event.  

 

We invite you to be involved in an exciting project creating positive change in the lives of thousands of women. Seven Sisters Festival is an annual 4-day 3-night women's well-being camping festival held in Victoria, Australia. The event has been successfully running for 11 years, often sells out, and has positively impacted over 15,000 women and girls. The event promotes over 140+ workshops and classes, hosts 100+ market stalls, 90+ healers & readers & 30+ performances.  

 

We are looking for a dedicated Marketing and Social Media Manager to take on and lead this project. Seeking the right person who can confidently engage with our audience and team to ensure good communication, promote the event's talent and drive ticket sales.

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START DATE:

July 20th to Dec 15th with potential for ongoing work.

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EVENT DATE:

24-27 Nov 2023

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MAIN GOALS

• Sell out Round 3 tickets for our Nov event (Round 1 & 2 already sold out)

• Increase our mailing list and community engagement

• Create impactful, professional and consistent branding

 

EXISTING SOCIAL MEDIA & ONLINE BUSINESS PAGES

 

• Website

• Facebook

• Instagram

 

WHAT IS INVOLVED:

The primary priority is generating ticket sales.

We require a performance-orientated Marketing Manager who is tracking results and generating and implementing new ideas to encourage attendance at our event.

This role is more than social medial management. We are looking for a Manager to lead all aspects involved in marketing the event including:

• liaising with our team (Director, Talent Managers, Partnership Manager, Event Manager) to ensure clear communication with our audience.

• managing & creating social media content, mailouts, competitions, etc

• paid advertisements (FB, Instagram, newspapers etc)

• social media commenting

• coordinating our festival program/app, onsite print signage, timetables & maps

• managing marketing budget

• coordinating & capturing content for future social media marketing 

• working with and leading our Comms and Admin Support Assistant - who manages our general inbox and is available to assist with scheduling, program/website edits, admin and templates.

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MEETINGS:

• 30mins - weekly Zoom meeting with Director & Event Manager 

• 1hr monthly team meeting and/or personalised meetings as required with Partnerships Manager etc

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SUPPORT AVAILABLE:

Comms and Admin Assistant - who manages questions from guests in the general inbox, socials inbox, website and program updates, admin, templates and marketing tasks as required

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Marketing budget (to be used for fb ads/printing/influencers/radio ads/ upwork support -to use as you see fit)
 

MINDSET/ INTERESTS SKILLS:

• interested in self-development, community and women's wellbeing 

• focused on optimising content & adapting our focus

• strong tactical and responsive planning

• great ideas with a focus on learning & adapting to social trends

• strong communicator 

• goal orientated

• efficient & organised

• emotionally invested & interested in the project

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APPLICATIONS CLOSE  July 15th

We will be interviewing and connecting with people as applications arrive.

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FOR THIS YEAR'S EVENT:

Talent is already locked in, the program has been released, and round 1 and 2 tickets are already sold out.

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TIME COMMITMENT: Roughly 2 full days a week. Ideally one fixed day.

Please note, the role is best suited to someone interested in a part-time freelance position.

Potential for more work with an additional festival in 2024

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PAYMENT:

Monthly retainer with bonuses based on ticket targets 

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APPLICATION FORM - here

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